Business advice from Sir Geoff Hurst
Be humble, but don’t doubt your ability.
Today we were honoured to be invited by Codestone to their annual customer event, taking place at Wembley Stadium. Their keynote speaker was Sir Geoff Hurst from England football’s hall of fame.
His speech was both immensely entertaining and thought provoking, and there were a number of pieces of business and
life advice he dispensed through his stories.
When picking a team, don’t obsess on picking the best player,
pick the player who can help make the best team
Actively look for ways to make your work joyful.
Look for ways to innovate and surprise your competitors.
Keep calm under pressure, trust your training and experiences
Don’t doubt your ability, but be humble
Accept that you might not know which direction to go next,
keep open for opportunity and do your best to win it when it comes
When talking about the leadership of World Cup winning England football captain, Bobby Moore OBE, Sir Geoff
commented, “He was a great leader. He never got flustered or excited. He read the game well and took responsibility.
He was very down to earth” (paraphrased).
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